Visitors
90
Organic sessions +15% 30d
EF
Eastown Fitness
Healthyeastownfitness.com·Fitness
86
Score 86
GA4AdsGBPGSCAhrefs · offLast analyzed Aug 31, 7:02 AM
Updated 2d ago
eastownfitness.com·Fitness
Score 86
7 info
Trial sign-up conversions up 25% vs prior 30d.
Trial campaign produced 31 conversions at $0.77 CPC.
Search views up 14% vs prior 30d.
Clicks up 14% vs prior 30d on gym and class queries.
"gym near me" is a visibility opportunity (score 9920).
"personal trainer" is a visibility opportunity (score 4880).
"group fitness classes" is a visibility opportunity (score 3440).
LLM overview
Eastown Fitness is in a good stretch. Analytics trial conversions are up 25%, Ads is minting sign-ups at $0.77 CPC and 5.20x ROAS (New Member Trials is the workhorse), and GBP search views are up 14% with a 4.6 rating. Spend can stay; the risk is outgrowing conversion tracking or creative, not waste.
Generated Aug 31, 7:02 AM · fixture/seed
No open anomalies.
Visitors
90
Organic sessions +15% 30d
Visibility
84
Class keywords entering top 10
Conversion
81
Trial signups +9% 30d
Engagement
88
Pages/session 4.1 · bounce 36%
Technical
86
LCP 1.9s · 99.97% uptime
Content
91
Class schedule + 6 posts 30d
Acquisition
Last 30 days vs prior 30 days
GSC Impressions
54,000
GBP Search views
980
GBP Maps views
1,420
Ads Impressions
96,400
GSC Clicks
1,760
CTR
3.3%+2% vs prior 30d
GBP Website clicks
210
Action rate
13.8%+5% vs prior 30d
Ads Clicks
2,410
CTR
2.5%+1% vs prior 30d
GA4 Sessions
4,920
GA4 Conversions
64
Conversion rate
1.3%+9% vs prior 30d
GBP Call clicks
34
GBP Direction requests
88
Ads Conversions
52
Ads Spend
$1,860
Ads ROAS
5.20x
No stage breaks this period.
Last 30 days vs prior 30 days · Ads vs GA4 paid channel
Paid is producing value — ROAS 5.20x, Ads clicks and GA4 paid sessions are aligned.
Spend
$1,860
+8% vs prior 30d
ROAS
5.20x
+18% vs prior 30d
Ads clicks
2,410
+11% vs prior 30d
Ads conversions
52
+27% vs prior 30d
GA4 paid sessions
1,840
+21% vs prior 30d
GA4 paid engagement
61.0%
+9% vs prior 30d
GA4 paid conversions
40
+25% vs prior 30d
Ads clicks
2,410
GA4 paid sessions
1,840
24% gap
Ads conversions
52
GA4 paid conversions
40
23% gap
| Campaign | Spend | Share | Conversions | CPA | Flag |
|---|---|---|---|---|---|
| New Member Trials | $980 | 53% | 31 | $32 | — |
| Class Packs | $460 | 25% | 7 | $66 | — |
| Brand Search | $420 | 23% | 14 | $30 | — |
2 keywords one push from page 1
LCP 1.9s · 99.97% uptime
Class keywords entering top 10
+6% (30d) / +10% (90d)
Add competitors to benchmark visibility.
No lost or at-risk rankings in this set.
No keywords sitting in positions 11–20.
| Keyword | Intent | Position | Volume | GSC clicks | Beating us |
|---|---|---|---|---|---|
| 1gym near me | Non-branded | — | 12,400 | 320 | — |
| 2personal trainer | Non-branded | — | 6,100 | 180 | — |
| 3group fitness classes | Non-branded | — | 4,300 | 140 | — |
Last 30 days vs prior 30 days
Last ingested Aug 31, 7:02 AM
Spend
$1,860
+8% vs prior 30d
Impressions
96,400
+9% vs prior 30d
Clicks
2,410
+11% vs prior 30d
CTR
2.5%
+1% vs prior 30d
CPC
$0.77
−3% vs prior 30d
Conversions
52
+27% vs prior 30d
ROAS
5.20x
+18% vs prior 30d
| Campaign | Spend | Conversions |
|---|---|---|
| New Member Trials | $980 | 31 |
| Brand Search | $420 | 14 |
| Class Packs | $460 | 7 |